Author: Jonathan Kaplan

That time my website traffic dropped from 11.8K to 4.5K

My website traffic didn’t drop overnight but pretty close. From the beginning of April to the end of June 2019, the number of visitors to my website went from 11,800 users to 4,500 users. That’s a 62% drop. All thanks to Google, the premier search engine, releasing a wide ranging algorithm update on March 12th, […]

BuildMyBod Founder Speaking at The Aesthetic Show 2019

Starting today, Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health will be busy at THE Aesthetic Show 2019 in Las Vegas. Keep reading to the get 411!   THE Aesthetic Show 2019 On Thursday, Dr. Kaplan will provide a live demo of neuromodulators. These are the injections of Botox or Xeomin that relax the muscles that […]

How to achieve the best cosmetic surgery results [video]

If you want to know how to achieve the best cosmetic surgery results, you need to combine surgery with behavioral modification. That’s a fancy way of saying that the best results will come about with surgery and a healthy diet and exercise regimen. In other words, a lifestyle change.   Achieving the best cosmetic surgery […]

Can you die from breast implants? [video]

Amongst a lot of other information, the video below will help shed some light on the question, “can you die from breast implants.” In addition to that topic, the video from board certified plastic surgeon Dr. Jonathan Kaplan will review the differences between various types of implants. Read a brief overview below and then watch […]

President Trump officially signs price transparency executive order

President Trump officially issued a price transparency Executive Order yesterday. The price transparency executive order will require hospitals, insurers and doctors to disclose their negotiated rates. This will have direct and indirect consequences.   The effect of a price transparency executive order Despite President Obama’s efforts with the “Unaffordable Care Act,” this Executive Order will actually […]

Will more competitors force Botox to lower it’s price?

This recent Wall Street Journal article highlights the increasing competition in the neuromodulator market. A neuromodulator is the fancy term for a chemical used to relax facial muscles, thereby reducing wrinkles, ie Botox! In most industries, when you have more competition, that benefits the consumer by forcing lower prices. Will these competitive forces cause Botox […]

Why would patients agree to be on social media?

Packed into that question of why patients would agree to be on social media is a different question people really want to know. Do doctors incentivize patients to agree to be on social media? In other words, do they give the patient something to get them in front of the camera?   Agree to be […]

BuildMyBod Health founder speaking at Becker’s 17th Annual Spine Conference

BuildMyBod Health founder, Dr. Jonathan Kaplan will speak at Becker’s 17th annual spine conference in Chicago. As one of the largest industry meetings that help hospitals and ambulatory surgery center’s (ASC’s) achieve first-in-class best practices, this is recognition of the new-found importance of price transparency in healthcare.   Becker’s Conference Agenda BuildMyBod Health founder and plastic surgeon, […]

How to make Botox last longer? Triple the dose!

Patients often ask me how they can make their Botox last longer. In other words, how can they make their facial wrinkles stay away for more than three to six months. And not just the typical lines treated with Botox like in between the eyebrows. But also the forehead lines and crow’s feet. Well, here’s […]

What are the dangers of Botox injections?

Non surgical treatments to stay looking young are all the rage right now, in the past and future. And of those non surgical treatments, Botox to reduce wrinkles, is the most popular. But what are the dangers of Botox injections? And when referring to Botox, this includes all so-called neuromodulators like Botox, Xeomin, Dysport and […]