Sometimes, it’s best to stage cosmetic procedures
Over the weekend we received these photos from a patient. Aside from the fact that these are great quality before and after photos – consistent angle and lighting, having the foresight to take a ‘before’ photo to compare to her ‘after’ photo – they also point out something very important. Sometimes, it’s necessary to stage […]
Doctors: Don’t like price shoppers?
One of the more frustrating aspects of running a medical practice is the constant calls and emails asking about the cost of procedures. This annoys doctors because it makes them feel that their training and expertise accounts for nothing. As though, all that really matters is “how much is this gonna cost me?!” But doctors […]
Reducing sticker shock for medically necessary and cosmetic services [video]
There’s probably nothing more frustrating for a consumer and physician than a consultation that ends in sticker shock. How can a doctor’s website provide so much information about a procedure, but nothing useful when it comes to the consumer’s expected out-of-pocket costs?! It doesn’t have to be that way. How Ohio Surgery Center reduces […]
BuildMyBod founder speaking at PPMD in Tampa this weekend
Practice Profitability MD (PPMD) is having a live event this weekend in Tampa. PPMD was founded by Dr. Rich Castellano, a facial plastic surgeon in the Tampa Bay area. Dr. Castellano helps cosmetic practitioners make their staff more productive, grow their businesses and avoid burnout so they can have more fun at work, enjoy more free […]
This gummy smile treatment is amazing!
One of the more unknown benefits of Botox is for gummy smile treatment. A gummy smile is the result of smiling that moves the upper lip enough to reveal the gums, more than one would like. In addition to lifting the upper lip, the lip also thins out, further revealing the gums. Gummy smile […]
BuildMyBod on Becker’s ASC Keynote Panel
Dr. Kaplan continues his trek across the country from San Francsico to Dallas to Chicago for the Becker’s ASC meeting. While in Chicago he will serve on two panels. First, the annual Keynote Panel along with other key opinion leaders in healthcare on Thursday. Second, a panel on Price Transparency on Friday. Becker’s ASC […]
BuildMyBod at AAFPRS
BuildMyBod founder, Dr. Jonathan Kaplan, continues his US speaking tour in Dallas this Wednesday at the 12th International Symposium of Facial Plastic Surgery. This meeting is put on by the American Academy of Facial Plastic and Reconstructive Surgery – the AAFPRS. He’ll be giving three talks, one as a plastic surgeon and two as founder/CEO […]
BuildMyBod Founder speaking at ASDS!
Dr. Kaplan, founder/CEO of BuildMyBod Health will be speaking at the American Society of Dermatologic Surgery (ASDS) annual meeting this weekend. The American Society for Dermatologic Surgery (ASDS) is the largest specialty organization in the United States exclusively representing dermatologic surgeons who have unique training and experience to treat the health, function and beauty of […]
Do I need to change my breast implants? [video]
Consumers read a lot about breast augmentation online. Their one takeaway is, “do I need to change my breast implants every 10 years?” They don’t necessarily remember details about capsular contracture or they can’t find out how much their prospective doctor charges, but they’ve heard of the 10 year rule! Well, it’s not true. But more […]
BuildMyBod Health featured at MAX!
BuildMyBod and Dr. Jonathan Kaplan are taking part in the MAX Health Expo. MAX stands for Medical Advancement Expo. The event is being coordinated by the Northwest Specialty Hospital and their Marketing Director, Darron Rock. What’s in store at the MAX Expo? Dr. Kaplan’s TED-style talk at the MAX Expo will be about customer […]