Call to action: ebooks and newsletters are so 1980’s
If you’re not familiar with Modern Aesthetics magazine, it’s an online and print magazine that provides a great source of marketing ideas for aesthetic practices. A recent article discussed ways to improve your inbound marketing. Basically, how to generate leads from visitors to your website. To be clear, we’re not talking about how to generate more […]
Taking over an existing plastic surgery practice
Tomorrow, I’ll be part of the Late Career Boot Camp at the American Society of Plastic Surgery Annual Meeting, discussing my experience taking over an existing plastic surgery practice in 2013. In preparation, I gathered some great data points and observations for my presentation. I’ll share a few of these observations below. Valuation of an […]
Be patient, your breast implants will drop! [video]
There’s nothing more angst-ridden for a patient (and their plastic surgeon) than waiting for breast implants to drop. But as the case below demonstrates, breast implants will drop, eventually. It may take some time and in rare cases, a revision may be necessary to get them perfectly symmetrical. But in all cases, the implants will […]
BuildMyBod founder speaking at OAASC today!
The OAASC (Ohio Association of Ambulatory Surgery Centers) has invited the BuildMyBod Health Founder and CEO, Dr. Jonathan Kaplan, to present at their annual multi-disciplinary conference on Thursday September 20th at 2:30pm. The OAASC The mission of the Ohio Association of Ambulatory Surgery Centers is to: Enhance the quality of care in Ohio ambulatory […]
Botox and Xeomin for migraines, TMJ, gummy smile etc
BOTOX® and XEOMIN® are similar injections that many doctors use to treat wrinkles to the face. They work by relaxing muscles that cause those wrinkles. But today, we’re going to focus on some of the less common uses of Botox and Xeomin. Treating migraines with Botox and Xeomin Not everyone is a candidate for […]
What’s the Cleveland Clinic up to? A lot!
I just attended the Fall meeting of the Cleveland Clinic Alumni Board of Directors. The biannual meetings of the Board of Directors provides an opportunity for the Clinic to show alumni from around the country, what various departments are up to. The alumni in turn, disseminate that information to their respective communities. As you’ll see […]
Do people get plastic surgery in San Francisco?
The other day I was in a Lyft going somewhere awesome I’m sure! The driver asked what I did and I explained that I’m a plastic surgeon. Their first comment was, “do people get plastic surgery in San Francisco?” This was her thought process: she simply thinks of San Francisco as a city of residents […]
Put the swimming bitmoji on the liposuction canister. Wait, what?!
The language spawned by social media is bizarre to say the least. Snaps, posts, likes, tags, giphys, stickers and the almighty bitmoji. We’re not talking about just lingo or coined terms within social media. It’s the combination of lingo with normal everyday speech that make for very strange, surreal conversations. So many bitmoji, so […]
To BBL or Not to BBL?
For the uninitiated, BBL is short for Brazilian Butt Lift. Some think it’s only an operation for those starring in a J. Lo or Pitbull video. “Butt” it can be appropriate for more patients than you’d expect. Who’s a candidate for a BBL? Due to popular culture, it’s not surprising most people think a BBL […]
Just like $h!t happens, postop wounds happen! [video]
It’s an unfortunate fact of surgery that postop wounds can occur. Doesn’t necessarily mean the patient or the doctor did anything wrong. Even with a high intake of protein before or after surgery to improve wound healing, wounds can still occur. The important thing is that most of the time, it’s all going to be […]