How fast to follow up with a lead – the paradigm is shifting (and that’s good!)
When it comes to following up with leads, it seems like you can’t follow up with a lead fast enough! Every article providing advice recommends a quicker response time. But that paradigm is changing. How fast to follow up with a lead This article states that responding to a lead 5 minutes after receiving it […]
Two myths about Botox and Xeomin
With every new patient I see, whether they’ve had Botox or Xeomin elsewhere or they’re “virgins,” they always reference the same myths about Botox. It’s not their fault. When patients read the same bad info online or hear the same bad info from their friends, it’s not surprising they start to believe it. Myths […]
BuildMyBod Founder speaking during FFAS Webinar
BuildMyBod Health founder Dr. Jonathan Kaplan will be participating in the Foundation for Facial Aesthetic Surgery – FFAS webinar – on Wednesday, August 15th. The webinar, which is invite only, will also host Candace Crowe and Catherine Maley. What’s on the agenda? The titles for each speaker are listed above. Dr. Kaplan will discuss the […]
Get to know your potential patients before your competition does!
Aside from passive word of mouth and referrals, most practices rely on proactive lead generation to build their patient base. Let’s assume everyone promotes their practice through social media or more traditional advertising. How would a doctor stand out among the competition such that a patient finds one practice over another? Maybe it’s not so […]
I’m not ignoring you!
I often find myself conflicted when I see a patient in a social situation. At first, maybe that doesn’t seem like a thorny issue. But if you think about it for just a second, you’ll realize it can be a complex decision-tree of human interaction! Here’s why. I’m not ignoring you! Whether it be […]
BuildMyBod Health & MyMedLeads Announce Further Integration and Upcoming Webinar
BuildMyBod Health and MyMedLeads have been integrated for years, but now they’re taking it to the next level! BuildMyBod Health, MyMedLeads will be discussing their ever strengthening integration during a webinar on Wednesday, August 8th at 4p EST (1p PST). What’s on the agenda? While BuildMyBod Health is the most powerful lead generator in existence, doctors generate leads through […]
9 weird things plastic surgeons do – by a plastic surgeon!
After several years in the profession, I’m amazed at how plastic surgeons do some funny, even weird things. Not hating on anyone because maybe I’m guilty of a few. These are some general examples that refer to cosmetic plastic surgeons in particular. Not calling anyone out…but you know who you are! 9 weird things […]
We love #thecrunch
This statement probably doesn’t make any sense unless you get Botox or Xeomin for facial wrinkles. Both of these products work in exactly the same way to relax muscles that cause wrinkles on the forehead, in between the eyebrows or the crow’s feet. What’s #thecrunch? Botox or XEOMIN® both contain botulinum toxin. This toxin, […]
Dimpleplasty [video]
The patient above and below was unhappy with his lack of dimples so we created some for him! To understand how a dimpleplasty creates a dimple, it’s important to understand the underlying anatomy that creates dimples in the first place. What are dimples? The buccinator muscle lies beneath the skin of the cheeks. It […]
BuildMyBod Founder Speaking at Sientra Workshop
Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health is presenting at the Sientra Practice Management Workshop tomorrow in Dallas. BuildMyBod Health: A primer BuildMyBod Health allows consumers to check pricing on healthcare services that are typically paid out of pocket. They are paid out of pocket because 1) you haven’t met your deductible for a […]