Read the BuildMyBod Health White Paper on Price Transparency
It’s here…the definitive white paper on price transparency in healthcare! Before you fall asleep, check out this article in the Annals of Plastic Surgery. As the article explains, with BuildMyBod Health, you can take control of your out-of-pocket healthcare costs and your doctor is incentivized to help you determine cost ahead of time too. BuildMyBod Health […]
What millennials want…and it’s not skin care!
Millennials, the generation that followed Generation X and were born in the 80’s and 90’s (those in their 20’s and 30’s now) are known to be impatient and jonesing to change the world. According to a recent Wall Street Journal article, that impatience extends to skin care (and thus why it’s a topic on this […]
Did the 5th Vital Sign Lead to Opioid Addiction?
For those of you not in the medical field, there are typically four vital signs the nurse or doctor takes of the patient: blood pressure, respirations, heart rate and temperature. But in 1996, the American Pain Society coined the phrase, the 5th vital sign, which is pain. The only problem is that while the first […]
BuildMyBod Featured at Becker’s Healthcare Conference
BuildMyBod is very proud to announce their inclusion in the 23rd annual meeting of Becker’s ASC Review in Chicago. As one of the largest industry meetings that help hospitals and ambulatory surgery center’s (ASC’s) achieve first-in-class best practices, this is recognition of the new-found importance of price transparency in healthcare. Becker’s Healthcare and BuildMyBod […]
Keeping your best employees happy
Depending on where your medical practice is based, finding great employees may be difficult but it may be difficult for two different reasons. One, it could be difficult because the pool of smart employees may be small or two, there’s a huge pool of smart employees but the competition to hire one is stiff. […]
5 ingredients in the secret sauce of medical marketing!
When I first moved from Louisiana to San Francisco just under three years ago, I took over an existing plastic surgery practice. The previous doctor had about 200 email addresses in his database. I knew if I wanted to build a bigger practice, I would need a bigger database of email addresses. I really had […]
Founder of BuildMyBod Speaking at ASAPS 2016!
Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health, the platform that provides price transparency in healthcare, will be speaking in Las Vegas at the year’s biggest cosmetic surgery meeting – twice! BuildMyBod Health allows consumers to connect with healthcare providers to check the cost of their care – before receiving that care – through an […]
Attracting millennials to your practice!
As more healthcare services are paid out-of-pocket because the services are cosmetic or because a deductible hasn’t been reached, competition will grow fierce to attract cash-pay patients. Don’t think of this as solely being an issue for plastic surgeons or other doctors that only toil in cosmetic procedures and services. Even medically necessary services like […]
A bigger conference than HIMSS? I think not! [video]
Just got back from the Healthcare Information and Management Systems Society (HIMSS) meeting in Vegas. A bigger conference I have never seen nor attended! There were 45,000 attendees on hand. To give a frame of reference, most plastic surgery meetings I go to have 2000 attendees at the absolute most! Healthcare IT, the people […]
BuildMyBod Health Founder Speaking at HIMSS16
The Healthcare Information and Management Systems Society (HIMSS) represents 61,000 individual members, 640 corporate members, and over 450 non-profit organizations. Their mission is better health through information technology (IT). And this week, they’re hosting the largest health IT conference in the world – 45,000+ – in Las Vegas! Dr. Kaplan, Founder/CEO of BuildMyBod Health […]