BuildMyBod Founder speaking at MGMA 2017
Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health and Pacific Heights Plastic Surgery will be giving an hour-long presentation today at the MGMA Annual Conference. MGMA 2017: Empower According to the MGMA website, Medical Group Management Association (MGMA) is the premier association for professionals who lead medical practice. Since 1926, through data, people, insights, and […]
Doctors: Has a follower on social media ever asked you how much a procedure costs?
If you’re a doctor that offers medically necessary services paid out of pocket before a deductible is met or because they’re considered cosmetic, I bet someone has asked you how much a procedure costs. And I’ll double my bet if you fit in this category and you show your results on social media. As soon […]
The fallacy of claims data and the negotiated rate
The stated goal of many price transparency companies is to use claims data to better predict the consumer’s negotiated rate. Let’s first explain what those two terms mean and then explain why that goal is misguided. Claims data and the negotiated rate The difficulty in providing good price transparent data to consumers prior to […]
Founder/CEO of BuildMyBod Health to pitch at Market Disrupt
Today, Monday October 2nd, 2017, Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health will pitch the price transparency/lead generation potential of the BuildMyBod platform at Health Innovation Technologies Market Disrupt event in Los Angeles. This is a Shark Tank style pitch event. What does BuildMyBod do, you ask? Even if you didn’t ask, here’s the gist. […]
Watch the Founder/CEO of BuildMyBod pitch at THE Aesthetic Show Shark Tank [video]
In July, Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health took part in a Shark Tank style pitch event. As their prize, BuildMyBod won a marketing package in an upcoming issue of THE Aesthetic Guide. What does BuildMyBod do, you ask? Even if you didn’t ask, here’s the gist. BuildMyBod Health: A primer BuildMyBod Health […]
BuildMyBod Founder Speaking at FMMA Annual Meeting
Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health and Pacific Heights Plastic Surgery will be giving a keynote presentation today at the Free Market Medical Association Annual Meeting. FMMA: Join the Healthcare Revolution According to the FMMA website, “The Free Market Medical Association’s goal is to Unite and strengthen the benefits of free market healthcare. […]
ASAPS beta testing the BuildMyBod Health Price Estimator
The American Society for Aesthetic Plastic Surgery recently started a beta test with the BuildMyBod Health Price Estimator. As seen here, some doctors have a “Get A Quote” call-to-action button under the Find A Plastic Surgeon feature on the ASAPS website. Once the consumer clicks on the Get A Quote button, they can see the doctor’s very own Price Estimator on their […]
How price transparency makes the doctor more sympathetic
If you’ve read this blog before, you know how we promote all of the benefits of price transparency. By allowing consumers to know the cost of healthcare before receiving non-emergent care, they can make better decisions. And since more consumers have high deductible health plans now, they’re shouldering more of the financial responsibility. But did […]
How Snapchat helps non English speaking patients
Sure Snapchat provides many benefits as can be seen here. But I learned a new benefit this past week. It’s a great visual tool for non English speaking patients as well. Think about any non English speaking or English-not-as-a-first-language speaking patient. Even if you have an interpreter it’s very hard for the patient and doctor […]
Who knew? BuildMyBod is great for Yelp reviews!
Online reviews are tricky. They can as easily bolster your online reputation and well as crush it! Yelp reviews are particularly powerful, like it or not. While you will never satisfy every patient that comes in the door, there’s apparently one big patient satisfier. The Price Estimator from BuildMyBod Health. How BuildMyBod can help […]