Why measuring your cost per lead is so 2019

cost per lead

Any marketing professional will tell you the importance of measuring the effectiveness of your advertising. By measuring each marketing channel, and its associated results, you can make better decisions in regards to allocation of marketing dollars. One mechanism to measure marketing efficiency is determining cost per lead. In other words, how much do you spend […]

Female rejuvenation is more popular than ever and here’s why

vaginal rejuvenation

As women, we pay a lot of attention to the effects of aging and even follow strict anti-aging routines for our faces and bodies. But it doesn’t stop there, as more attention is now being placed on the area below the belt, and for a good reason.   Until recently, the vagina was an often […]

Why I Love My Operating Room

Some patients might not think twice about where a doctor operates, be it in an en suite operating room or a local hospital. Patients have enough on their minds, like the anxiety of having an elective procedure, the costs, recovery, and results, which can weigh heavily on them. But truth be told, where surgery is […]

Everyone’s Talking About Baby Botox, But Is It Right for You?

baby botox

Botox has a long-standing track record as the gold standard wrinkle eraser. It’s practical, relatively painless, and can make a major difference in the overall look of the face. But lately, patients are trading in their standard doses for a smaller-than-normal amount of their preferred neuromodulator, known as baby Botox (or Botox sprinkles), in the […]

Pick your poison! Two No Surprises Act webinars to choose from

webinar

WEBINAR 1: The No Surprises Act and how it applies to ALL plastic surgeons       March 9th, 4pm EST/3pm CST/2pm MST/1pm PST Joint webinar with the American Society of Aesthetic Plastic Surgery (ASAPS) If you miss the live webinar, you can still click here to watch the recording.   WEBINAR 2: The No […]

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