Cleveland Clinic Plastic Surgery joins BuildMyBod Health
Big news! If you’re considering cosmetic surgery, you probably want to know how much it costs? You’re not alone. BuildMyBod Health, the first platform to offer doctor-provided pricing information to consumers has a new first. The Cleveland Clinic Plastic Surgery Department chose BuildMyBod to showcase the prices of their world renowned surgeons. Remember, these are […]
BuildMyBod Founder Speaking at ASPS 2016
Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health, the platform that provides price transparency in healthcare, will be speaking in Los Angeles at the year’s biggest plastic surgery meeting! BuildMyBod Health allows consumers to connect with healthcare providers to check the cost of their care – before receiving that care – through an automated online Price […]
What I learned from Dr. Miami
If you’re on Snapchat then you probably know Dr. Miami already. His plastic surgery practice in the Bal Harbour area of Miami accounts for 1-2% of all Snapchat traffic! Not sure what Snapchat is? It’s a social media outlet that allows anyone to document their day in 10-second video or photo clips. Not impressed? […]
4 Tips for marketing your cosmetic practice on a budget
Check out this excellent overview by Lisette Hilton of Cosmetic Surgery Times on the recent presentation by Dr. Kaplan, Founder/CEO of BuildMyBod Health at the Vegas Cosmetic Surgery meeting. Reprinted in its entirety here: Marketing is an added cost in a cosmetic surgery practice that most other types of medical practices don’t have. Marketing […]
CoolSculpting, Vegas Cosmetic Surgery and BuildMyBod Health!
Do you want CoolSculpting? Now you can determine the price on BuildMyBod! Checking pricing on surgical and non-surgical services on BuildMyBod.com before you see a doctor? You can still do that and find the pricing for the latest FDA-approved non-surgical fat reduction treatment – CoolSculpting! CoolSculpting is now easier than ever to find within the […]
Does higher price equal higher quality in healthcare?
Does higher price in healthcare equal better quality? Sometimes it does. Sometimes it doesn’t. Healthcare, as in many other cases, doesn’t have a straightforward answer in this regard. Similar questions about price and quality apply to cars, clothing or accessories and those can provide an excellent analogy to healthcare. Price, quality and […]
BuildMyBod Featured at Becker’s Healthcare Conference
BuildMyBod is very proud to announce their inclusion in the 23rd annual meeting of Becker’s ASC Review in Chicago. As one of the largest industry meetings that help hospitals and ambulatory surgery center’s (ASC’s) achieve first-in-class best practices, this is recognition of the new-found importance of price transparency in healthcare. Becker’s Healthcare and BuildMyBod […]
5 ingredients in the secret sauce of medical marketing!
When I first moved from Louisiana to San Francisco just under three years ago, I took over an existing plastic surgery practice. The previous doctor had about 200 email addresses in his database. I knew if I wanted to build a bigger practice, I would need a bigger database of email addresses. I really had […]
Founder of BuildMyBod Speaking at ASAPS 2016!
Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health, the platform that provides price transparency in healthcare, will be speaking in Las Vegas at the year’s biggest cosmetic surgery meeting – twice! BuildMyBod Health allows consumers to connect with healthcare providers to check the cost of their care – before receiving that care – through an […]
Attracting millennials to your practice!
As more healthcare services are paid out-of-pocket because the services are cosmetic or because a deductible hasn’t been reached, competition will grow fierce to attract cash-pay patients. Don’t think of this as solely being an issue for plastic surgeons or other doctors that only toil in cosmetic procedures and services. Even medically necessary services like […]